- Really get the precedents in order and what they need
presentation of a complex idea
1. context
2. big idea
3. audience description. situation of audience. personae
3a. research. users (testing), history & precedents. where necessary
4. experience plan (flow charts, storyboards: narratives)
4a. experience prototypes (incorporating evidence or feedback where necessary)
5. outputs - include experience prototype where people can perform as necessary
6. reflection. how does your output relate to your research? how does it relate to your intent? to the needs/desire/understanding of your audience?
7. conclusion. desire. projection of concept into future: personal and/or community. hypothesis
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